2011年，環球小姐中國代表卓靈在出戰環姐前被訓練導師拋下一句：你看上去不要那麼中國化！這一句話彷彿暗示著中國臉就不能在國際性選美舞台發光。可是，這個情況在世界小姐中卻沒有反映出來。
在環球小姐競選中，每個參賽者都希望在外表上活像一個拉丁美州的美女，為什麼呢？因為在歷史中，拉丁美州的美女均多次成為環姐冠軍，就像今年的后冠，又落在委內瑞拉小姐的頭上啊！照這樣看，傳統的中國美在環球小姐中就有甚麼作為。這個現象可以稱為“國際化的中國美“。
環球小姐中國區大會就最深明這個道理，所以2011年的代羅紫琳就以一頭拉丁美州的美女最喜歡的曲髮登場。而今年的葉金子能當選中國區冠軍，有人認為跟她的身高及不太中國娃娃的長相有關。有些人甚至呼她為中國版Angelina Jolie。
環球小姐也曾有喜歡中國傳統娃娃臉的時候。52年的香港小姐但茱迪、54年的香港小姐李慧振以及88年的楊寶玲，她們都分別在環姐中取得殿軍、季軍及第五名的佳績。而62年的台灣小姐劉秀文及02年的中國小姐卓靈，也憑中國美贏得殿軍及季軍的殊榮。
大勢所趨，中國代表可能真的要效法一下拉丁美州的美女吧。但是中國的佳麗為了一頂后冠就要這樣做嗎？抑或中國佳麗應該為有特色的中國美以感到自豪呢？“國際化的中國美“是必需的嗎？
In 2011, Miss Universe China Zilin Luo was told by her trainers to look less Chinese. Perhaps no one knows what really that means but it could mean a lot if China is to shine at the international pageants. At Miss World, China has no problems. Chinese beauty at Miss World shines and it does not have to transform into something else.
However at Miss Universe, everyone wants to look like an Latin American beauty. Why? Because most of the time Latin Americans win the Miss Universe crown. Just like this year where Venezuela is the winner. What does this mean to China? From this fact, it is clear what it meant to have our beauties look less Chinese. The traditional standard of beauty in China should not be used in styling our contestant at Miss Universe. We can call this phenomenon as the internationalization of the Chinese looks.
Miss Universe China is very aware of this trend. Zilin Luo’s hair was curled to make her look more of a Latina. This year, Jin Ye was chosen because she taller than the average Chinese and her looks do not conform with the standard Chinese beauty. Well in fact she is called as the Angelina Jolie of China because of her facial features.
There was a time when Miss Universe did favor Chinese beauty. Representing Hong Kong, Judy Dan in 1952 was 3rd runner-up, Virginia Lee Wai-Chun became the second runner-up in 1954 and Pauline Yeung Bo-Ling was 4th runner-up in 1988. Taiwan did well too with Helen Liu Shiu-Man of Taiwan became 3rd runner-up in 1962. Even a standard Chinese beauty like Ling Zhou could shine. She landed as second runner-up in 2002.
The trends are showing that Latina beauty is the big hit and China must try to get with the trend. But the question is should the Chinese beauty really conform to the trends for the sole purpose of winning? Or should maybe we should just be proud of the real and standard Chinese beauty showcasing it to the whole world? Is the “internationalization” of Chinese beauty a good thing or not?
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