India in pageantry: Incredible no more?

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The year 2015 will go down in pageant history as one of the worst for India in recent memory. Since the Big4 Pageants came into being – in 2001 – India has never been totally shut off from the shortlist of the four major beauty pageants. But the unthinkable had to happen, and Indian beauty queens of 2015 all failed to be in the semis of Miss Universe, Miss World, Miss Earth and Miss International.

What happened in 2015 is hardly a surprise for pageant analysts though. The Big4 Ranking has successfully tracked down the decline of India in the world of pageantry. In 2011, the country was in a healthy rank of 7th and then it slowly declined and now ranks as 9th. If nothing will be done to arrest its decline, India will no longer be the superpower that it was once.

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The shining moment for India was in 2000 when it won both the Miss World and Miss Universe crowns and landed at the Miss International semis. It was still Big3 back then and India was known to have a huge machinery that trains girls well and was even called by the Time Magazine as a beauty bootcamp. In fact, India was the Performer of the Year in 2000, which means it is a nation or territory that gave the best performance in all major international pageants during that particular year.

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How to arrest this decline is a complex endeavor. For one, the beauty pageant bootcamps that once produced the likes of Sushmita Sen, Aishawarya Rai, Lara Dutta and Prinyanka Chopra no longer exists. Not so long ago, so many Indian women line up to join pageants because it opens doors for them and was then a good way to land a place in Bollywood. That is no longer the case. In fact, in 2015, it was the other way around as Bollywood actress Urvashi Rauetala tried her luck at pageants once again.

India is a land with so many amazing women fit to become the next Big4 beauty queen. The problem seems to be that India failed to evolve on what was going with pageantry. Organizations like Femina Miss India failed to grasp that beauty pageants have moved on beyond interviews – once a forte of India beauty queens. It is high time for India to rethink its strategy. It is time for all national organizations to wake up and evolve with the times and bring back India into its incredible pedestal.

Comments

comments

  • maysayako

    urvashi’s looks and walk are soooo outdated! no wonder she did not make it to miss u top 15!

    • Lola Lisa

      ay bading

  • Lara Kendana

    If they keep sending opinionated starlets like Urvashi Rautela, India should start training their bets how to clap harder.

  • Nazree Al-Ghazi

    Femina/Miss India Universe should revamp their idea to choose a winner! They are still stuck with 90’s beauties! They should pick a beautiful girl with modern look. Train them with a proper training in what pageant they will be send. I think pageant isnt big anymore in india like 90’s. But i believe India would back on track as powerhouse once they find a right formula!

    • xoxo xoxo

      they might comeback next year as Miss Universe is focused now on Q&A. We all know that most of the indians placed in the 90s coz of the Q&A and not really the beauty. Unless, they will just the format again for 2016, we shall see.

  • Rigved

    India. The women have moved on and no longer need Femina to launch them. there are much better ways to land in your dream job, “be it politics, entrepreneurship or armed forces”. Beauty contests are a passe’ in India. Nobody cares…its an annual jumboree. Women use other platforms to go big…..education is one of them….and as opportunities widen for women, who needs to sport in a bikini and pose for a camera….

  • Rigved

    on the other hand, beauty contests are no stand alone that they will only choose someone independent of wider political economic advantages…. there is much much deeper stuff going down under there, beyond inner beauty and complete woman shit…..

  • xoxo xoxo

    I wouldn’t be surprised as they focus more on this dubious pageant, the asia-pacific world.

  • Lloyd of London

    LOL Sushmita Sen could not lead these iNdian girls to deserve her crown even if she wanted to. Bollywood has turned into nothing but Soft Pornography, just like Urvashi Rautelas appeal that complimented more to a Playboy magazine, not a beauty pageant. No wonder rumors also confirm her ugly attitude equal to the shameless Peruvian attitude. No winners here unless Sushmita Sen can pull off a MIRACLE.